Microedge

Web design - digital media

Usability

Improving the User Experience when using your website by using tried and tested methods that enhance your website’s aims and objectives.

The elegance and clarity with which the interaction with a website is designed.

Redesign an ecommerce website

When it comes to updating a website a few things need to be taken in to account. This is a case study covering a few points on a website that I have just finished redesigning along with the benefits and methods carried out during the process. OLD SITE / NEW SITE Here on the left is a screenshot of the…

mCommerce and Mobile Commerce

Mobile Commerce (mCommerce) is the the ability to conduct commerce using a mobile phone. It sounds straight forward however most companies website’s are not suitable for making purchases via a mobile phone. We are still in the beginning of seeing retailers create websites and make changes to allow their customers purchase online via their mobile phone. Here are some of…

The Google Alphabet

Since Google introduced the Instant Search feature we now automatically see the most likely search query based on the words we enter and it is pretty good for the end user and usuallyt guesses the search correctly and saves you filling in the entire query. Can you predict what Google would use as the first word from a single letter?…

Why is Frontierville so popular?

Whenever I see my News Feed on Facebook I see a lot of people playing Farmville, Frontierville and now Cityville. With various requests like “Friend is out of energy!”, “Friend has stopped by your homestead with a hand drill” and “Friend has wood to share!” Over the years I have had numerous requests to join and play these social games…

How do I increase my online sales?

You have plenty of visitors coming to your website, but they just do not convert into online sales. Here is some advice on how you can improve your conversion rate and improve your return on investment (ROI) of your ecommerce website. Firstly research all your statistics and analytics, find out where your customers dropping out. Usually this is your shopping…

Usable and accessible web design

When your customer lands on your website, whether it is from a search engine or from typing in your website address, they have to have a really good first impression. Otherwise they will just click off your site and go elsewhere. Your site needs to look professional and trustworthy. Once the customer has stayed on your site for more than…

Accessibility – JAWS is the screen reader of choice

WebAIM has released initial findings from their recent screen reader survey. As reported by the Web Standards Project here are some of the main findings The most common screen readers used are JAWS (74%), Window-Eyes (23%), NVDA (8%), and VoiceOver (6%). 75% of screen reader users upgrade to the newest version within one year. 12% of respondents use a screen…

Simpler the better? For ecommerce design and usability.

Is it important to get as much infomation as possible onto your website? The easy answer is NO! Why do your customers use the internet instead of the high street – because it is quicker and easier. They do not want to be bombarded with information, banners, ads, polls or sign in areas. They want to buy their product and…

Writing for the web. What it means to website owners

Writing for the Web is an article written by usability expert Jakob Nielsen which clearly outlines several areas of exactly how website content should be written. For example did you know? On the average Web page, users have time to read at most 28% of the words during an average visit. The 3 most popular uses of a web page in…